Probably the most cost effective way for advertisers to promote their merchandise is via adware applications, such as this new one called MetroCleaner. However, this application and adware in general are perceived by many as malicious. Therefore, we too recommend that you remove it if it happens to enter your computer. This program’s main objective is to generate advertising revenue by flooding your browser with undesirable commercial content that you probably did not want in the first place. MetroCleaner is also set to gather non-personally identifiable information about you. So, as you can see, it has nothing beneficial to offer to you.
MetroCleaner is the latest addition to the so-called JustPlugIt adware family. JustPlugIt Ltd is based in Israel and is run by the co-founder and CEO Dmitry Ozonorov. The company’s unique business model enables its clients to create and customize their own applications. Furthermore, the clients have full control over the application which allows them to promote whatever they like. The clients can choose their own distribution methods. However, most of the time, they are distributed via software bundles. Two or more malicious applications are packaged in a neat bundle that uses the InstallRex installer. You might have got MetroCleaner by accidentally clicking a fictitious download button on a torrent website. So that covers the origins and distribution part.
Now let us discuss this program’s functions. The company’s website states that their “software incorporates content and services provided by third parties, including links to external Websites not owned or controlled by the Company.” So these links and websites might belong to unreliable entities and the legitimacy of the promoted content cannot be validated. It can be argued that the developer should take responsibility for any misconduct on the part of its clients, because it is the company that provided unreliable people with the means to advertise. These shady advertisements can come in various shapes and forms, because the JustPlugIt platform is quite versatile. The promotions can manifest in the form of coupons, banners, hyperlinks, search-related ads, and so on.
We are also concerned with the fact that MetroCleaner is capable of collecting non-personally identifiable advertisements, such as “Your IP address, domain names, referring website addresses, and some online web browsing activity to deliver more relevant advertising.” Personal information is only collected if you provide it yourself. Non-personal information may also be shared with third-parties to enable their affiliates to deliver targeted ads and boost their revenue. However, your personal information may end up in the wrong hands, because in the event of a merger, acquisition or bankruptcy everything all of the company’s assets can be transferred.
In conclusion, MetroCleaner is just an adware program designed to deliver targeted advertisements that are enabled trough information collecting. The advertisements come in various different forms and are bound to cause you at least some inconvenience. However, since the ads are supplied by unknown entities, they cannot be trusted. Therefore, it is recommended that you remove MetroCleaner from your computer as soon as the opportunity arises. However, the sooner you do it the better.
Windows 8 & 8.1
Windows Vista & 7